STA travelbuzz’s Best Travel Tools: tags and Technorati
Travel blogging’s bloody addictive. Once you start recording your experiences, you realise how much it encourages you to observe things in greater detail, clarify them in your mind, contemplate what you’ve gained from them, and of course remember them later.
But it can be easy to forget that the true beauty of a blog is that it’s social. It’s out there, on the vast world wide web. No, my little agoraphobics, this is not a bad thing. This is an excellent thing. A blog is, by definition, public, and as a traveller you are presumably someone who wants to connect and share with people from all over the globe. Which means that you need make it easy for people to find your content and share their own discoveries in return.
First, make sure you tag, or ‘label,’ all your posts, videos and photos - whether they’re on your blog or on another site such as Flickr or YouTube - with relevent keywords that a search can find. Destinations make obvious tags, but be more specific too - a typical post on your flight to the States might be tagged New York, cheap flights, travel insurance, North America, lost luggage, JFK airport, travelling with kids.
And then make sure you register your blog on one of the blog search engines out there. Technorati is one of the biggest and best - sign up for free here. It bestows increasing ‘authority’ on your blog as other sites link to you, so make sure you develop good blogosphere relationships by reading and linking to other sites in turn. Other good blog search engines to sign up to include Bloglines, IceRocket and Blogscope. To be honest, you can knock yourself out with this game, so just pick a couple to boost your visibility.
So, in a nutshell, tag your content well and put yourself out there. Spread the love, people, spread it (in a hygienic kind of way).
































